Welcome Series

3-email welcome sequence over 7 days

Abandoned Cart

Recover abandoned carts with timed reminders

Re-engagement

Win back inactive contacts

Post-Purchase Follow-up

Thank customers and ask for reviews

Lead Nurture

Nurture leads with educational content

Birthday Campaign

Send birthday greetings with a special offer

Double Opt-in Confirmation

Send a confirmation email and tag verified contacts

SaaS Trial Onboarding

Guide trial users to activation with timed nudges

Webinar Registration Funnel

Remind registrants before and follow up after

Feedback & NPS Survey

Collect satisfaction scores after key milestones

VIP Customer Reward

Identify and reward your highest-value customers

Product Launch Sequence

Build anticipation and drive sales for a new launch

Post-Purchase Upsell

Offer complementary products after a purchase

Subscription Renewal Reminder

Proactively reduce churn before renewal dates

Referral Program

Encourage customers to refer friends with rewards

Win-Back Campaign

Aggressive discount sequence to recover churned customers

Newsletter Welcome

Welcome new subscribers and set expectations

Dunning Recovery Sequence

4-part failed-payment recovery flow to recover revenue without alienating customers

Trial to Paid Conversion

5-part SaaS trial conversion sequence targeting the key activation moments before trial ends

Post-Event Nurture

3-part webinar/event follow-up sequence to convert attendees into customers

Onboarding Milestone Celebrations

Milestone-triggered congratulation emails that fire as users complete key product actions

Churned Customer Win-Back

60-day re-engagement sequence targeting churned customers with value reminders and a return offer

Cross-Sell & Expansion

Product expansion drip targeting customers on entry plans with relevant upsell moments

Waitlist Pre-Launch Nurture

Pre-launch warmup sequence that builds anticipation and converts waitlist signups into day-one paying customers

Black Friday / Seasonal Sale

5-email seasonal sale sequence with teaser, launch, urgency, and final-call emails

NPS → Review → Support Cascade

Routes users by NPS score: promoters to public review, passives to case study invite, detractors to support