MisarMail

What is Drip Campaign?

Quick Answer

A series of automated emails sent on a schedule or triggered by specific actions.

Drip campaigns deliver pre-written emails at scheduled intervals (e.g., Day 1, Day 3, Day 7) or based on triggers (signup, purchase, inactivity). Common drip campaigns include welcome sequences, onboarding flows, abandoned cart recovery, and re-engagement series. MisarMail's visual automation builder makes creating drip campaigns intuitive.

Related Terms

Email Automation

Using software to automatically send emails based on triggers, schedules, or conditions without manual intervention.

Email Segmentation

Dividing your email list into smaller groups based on shared characteristics or behaviors.

Transactional Email

Automated emails triggered by user actions, such as order confirmations, password resets, and receipts.

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